<aside> 1️⃣ Optimizing a Marketing Campaign - Paid Acquisition

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Thought Process Summary/Table of Content 📝

Watch Time 🎥

Part I (5mins)⏰

Part II (8Mins)⏰

Part III (5mins)⏰

Part IV (5mins)⏰

Task Scenario #1 Optimizing a marketing campaign - Paid Acquisition

<aside> 2️⃣ Reporting Data On An Executed Marketing Campaign

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My Research & Suggestions:

• A. Data Collection Issues with UTM Parameters:

• B. Steps to Prevent Data Collection Issues:

• C. Newfound Campaign Approach & Additional Actions to Prevent Data Collection Issues:**